PRIMOLOOK PRIVACY STATEMENT
Thank you for visiting this website. Your privacy is important to us. As such, we provide this privacy statement explaining our online information practices and the choices you can make about the way your information is collected and used at this general audience PrimoLook site, and among which includes any online or mobile sites and apps, applications or services owned, operated or offered by or on behalf of PrimoLook or its Affiliates (each a "Site", collectively the "Sites").
The Information We Collect
We may collect various types of information that are anonymous, de-identified or otherwise not intended to personally identify you ("Non-Personally Identifiable Information") when you visit any of our Sites. A representative, non-exhaustive list of the types of Non-Personally Identifiable Information collected may include: network or Internet protocol address and type of browser you are using (e.g., Chrome, Safari, Firefox, Internet Explorer), the type of operating system you are using, (e.g., Microsoft Windows or Mac OS), the domain name of your Internet service provider (e.g., Comcast, Verizon or AT&T), mobile network, the web pages of the PrimoLook Network Sites you have visited, sites visited before and after you visit a Site on the PrimoLook Network, the type of handheld or mobile device used to view the Site (e.g., iPhone, Blackberry), general location information (e.g., city, county, and/or state), the content and advertisements you have accessed, seen, forwarded and/or clicked on. We might also process or/and overlay clothing on saved images for a better user experience on our backend.
Information from Social Networks and Platforms
You also can engage with our content, such as video, games, applications, and other offerings, on or through third-party platforms and social networking sites, such as Facebook, or other third-party social media plug-ins and applications. When you engage with our content on or through third party social networking sites, plug-ins or applications, you may allow us to have access to certain personally identifiable information and Non-Personally Identifiable Information from your social media profile (e.g., name, e-mail address, photo, gender, location, your list of friends) to deliver the content or as part of the operation of the Site. We may also obtain Non-Personally Identifiable Information (e.g., content viewed, game performance, high scores, and information about advertisements within the content you have been shown or may have clicked on through third-party platforms) from your interaction with our content.
Through some social networking sites' privacy settings, you can control what information you share. For a description on how social networking sites handle your information, please refer to their privacy policies and terms of use.
How We Use the Information
We may use the Information you provide about yourself to fulfill your requests for our products, programs, and services, to respond to your inquiries about our offerings, to offer you other products, programs or services that we believe may be of interest to you, to enforce the legal terms that govern your use of our Sites, and/or for the purposes for which you provided the information.
When you provide information from your social media account, it can help enable us to do things like (1) give you exclusive content, (2) personalize your online experience with us within and outside our Sites, (3) enable you to share your experience and content via social networking sites. By doing so, you consent to the use of this information in accordance with our privacy statement.
Cookies, Web Beacons, Analytics
To enhance your online experience, we use "cookies" or similar technologies. Cookies are text files placed in your computer's browser to store your preferences.
We use cookies to understand Site and Internet usage and to improve or customize the content, offerings or advertisements on our Sites. For example, we may use cookies to personalize your experience at our Sites (e.g., to recognize you by name when you return to a Site), save your password in password-protected areas, and enable you to use shopping carts on our Sites. We also may use cookies to help us offer you products, programs, or services that may be of interest to you and to deliver relevant advertising.
We also may use cookies to manage and measure the performance of advertisements displayed on or delivered by or through the PrimoLook Network and/or other networks or Sites. This also helps us, our service providers and partners provide more relevant advertising.
We, our third party service providers, advertisers, advertising networks and platforms, agencies or our partners may also use "web beacons" or clear .gifs, or similar technologies, which are small pieces of code placed on a Site or in an email, to monitor the behavior and collect data about the visitors viewing a Site or email. For example, web beacons may be used to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that Site. Web beacons may also be used to provide information on the effectiveness of our email campaigns (e.g., open rates, clicks, forwards, etc.).
Analytics
We also use the services of reputable third parties to provide us with data collection, reporting, ad response measurement, and website and mobile application analytics, as well as to assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit or set their own cookies. We, our third party service providers, advertisers, advertising networks and platforms, agencies and/or partners may also place web beacons or similar technologies for these third parties. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this privacy statement.
Ad Choices
Our goal at the PrimoLook Network is to provide you with ads that are relevant to you. Advertising enables us to provide the rich content for which Sites on the PrimoLook Network are known. Often our ads are based on the content of pages you are viewing, but we also provide ads tailored to your interests. Our hope is that by presenting ads tailored to your interests, we will enhance your experience across the PrimoLook Network's diverse Sites. As part of this process we, the PrimoLook Affiliates, our third party service providers, advertisers, advertising networks and platforms, agencies, or our partners may collect information about your online activities across the PrimoLook Network and other sites, and supplement such information with information from third parties, in an effort to make inferences about your interests and deliver to you advertisements targeted to those interests.
Linked Sites
Some of our Sites contain links to or integrations with other sites such as Facebook, Twitter, LinkedIn, etc., whose information practices may be different than ours. Visitors should consult the other sites' privacy notices as we have no control over information that is submitted to, or collected by, these third parties.
International Transfer
PrimoLook operates globally so it is necessary to transfer your information internationally. In particular, your information will likely be transferred to and processed in the United States where many of our central databases operate. The data protection and other laws of other countries, such as the United States, may not be as comprehensive as those in your country. Please be assured that we take reasonable steps to ensure that your privacy is protected. By using this Site you consent to your information being collected, used and transferred as set forth in this privacy statement.
Our Commitment to Security
We have put in place appropriate physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access, to maintain data security, and to use correctly the information we collect online. These safeguards vary based on the sensitivity of the information that we collect and store.
Although we take appropriate measures to safeguard against unauthorized disclosures of information, we cannot assure you that personally identifiable information that we collect will never be disclosed in a manner that is inconsistent with this privacy statement.
How to Contact Us
If you have any questions or concerns about the online privacy statement for this site or its implementation you may contact us support AT PrimoLook.com.